Brewed in the heart of sunny San Diego, Prestons Ginger Beer is a healthy, non-alcoholic alternative to sugary, carbonated drinks. Owner and brewer Harry Preston, combines a century-old South African tradition, a family recipe passed down generations, and fresh ginger root imported from Peru. Prestons partnered with Stranded to develop their marketing strategy, establish their e-commerce presence on Shopify, and elevate their brand across all channels.
We partnered with Orange County-based photographer Heather Young to develop a library of brand assets to be used across social media and e-commerce. Our objective was to demonstrate versatility. Ginger beer can be consumed by itself as a non-alcoholic alternative or used as a part of a mocktail. The latter was beneficial in their efforts to acquire more wholesale accounts.
